Sunday, April 19, 2009

Search Engine Optimization (SEO) Services - Introduction

One of the most important functions of search engine optimization is the selection and placement of keywords or keyword phrases. Keywords are what describe your site to the search engines. Since search engines review sites primarily by their text content, site rankings are effected by the keywords you choose. Adding keyword captions to pictures and other media like Flash will optimize graphic content.

Some general SEO techniques that we use to optimize your site for the search engines include:

1. Onsite Optimization

• Keyword Research and Selection
• Titles tags Generation
• Meta tags Optimization
• ALT tags Optimization
• Hyperlink Optimization
• XML Sitemap creation and submission in Google
• Sitemap Generation
• Content Generation
• Proper linking structure
• Right keyword density
• Making dynamic pages search engine friendly

2. Offsite Optimization

• Link popularity Analysis
• Link Generation by One way and reciprocal linking
• Free Directory Submission
• Analysis and Reporting
• Maintenance

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