There are many ways to make money online and one of the easiest method is to make money through blogging. Most people make money through recommending affiliate products. In this article, I'm going to show you two other rarely known yet lucrative types of business models that you can use to make money through blogging.
The first and most widely used method to convert your blog into a profit generator is to sell advertising to various companies and brands who wish to reach your blog's readers.
But how do I find sponsors for my blog?
I'm glad you ask. Here's how.
If you are blogging with the objective of selling your ad space, there are two essential methods that you can use to recruit sponsors who are willing to advertise on your site.
The first method is the easiest method. You can make money blogging by selling your advertising space through Google's Adsense program. The benefit of Adsense program is that it requires relatively little effort on your part to set up the ad and start making money. However, the disadvantage is the earning potential may be lesser. Many bloggers have reported that they make less money through this method.
The second method is to sell advertising directly to companies who are interested in putting banner ads or sponsored links on your blog. This method can be time consuming and it requires your effort to look for these sponsors. But it is often fairly lucrative. If you have a lot of contacts in the industry related to your blog, you can contact these people and strike a deal with them.
The most severe setback with this model is that you frequently have to attract quite a sizable readership before you can catch the attention of corporate advertisers. This can mean you have to do many months of work before you can start making money this way. During this period, using Google Adsense is a side income for you.
The second type of money making blog is one that assists one single brand to improve its image by forming positive associations between the blog and the brand in the mind of blog's readers. Both business models can make a lot of money, especially if you have a devoted mind for marketing.
As blogging develops into a more and more profitable business, many well-known companies are considering how they can be part of this movement. One way that companies are leveraging on the blog movement is by having blogs that represent something like a friendly face for their corporation. Often, a company will engage an reputable blogger to build a blog designed exclusively to appeal to that company's customers and to form positive associations with the brand in consumers' minds. Many bloggers have been approached by companies and are offered quite a large sum of money for this kind of engagement.
How To Get Traffic to Your Blog
No matter what your blog is about, in order for it to be successful, you need to have a steady and stable flow of traffic to your blog so as to profit.
There are just too many issues to consider when it comes to getting traffic, and often people that are able to create traffic to their blogs are known as masters of the internet. The truth is that creating traffic to your blog is simpler than you think. It just takes some creative thinking from you and a few hours a day of unashamed promotion.
So after you deplete the traffic sources from your family and friends, who else can you pester to read your blog? The answer is probably not a soul unless you provide them a good reason to read it. This is in fact the number one traffic driving secrets when it comes to the topic of blog traffic.
The most excellent way to obtain traffic to your blog is by using free promotional methods. The key is to have something on your blog that is worth checking out when visitors get there. There are probably millions of blogs out there and even if you manage to bring traffic to your blog, they are not going to stay at your blog for long unless there is a compelling reason for them to do so. Therefore, before you even begin creating traffic to your blog, you should first think of a free promotion that can entice people to remember your blog and visit your blog again.
The first step you can do to get traffic to your blog is by joining all the forums and social networks related to your niche. If you have a blog that is related to dating advice, make sure that you join all the dating forums you can find on the web. Just go to Google and type "dating forum" and you are likely to find many of them. Check out their Alexa ranking to make sure it is a forum with high traffic. Don't waste your time on forum with little traffic.
Once you are at a forum, the first thing you need to do is find out how you can post your link. Usually you are allowed to post your blog link in your signature. Set up your signature file with your blog link. Once this is completed, take a few hours each day to post useful comments in the forums. Eventually people will start considering you an expert in your niche and they will be keen to check out your site.
The next traffic generation is another important one, which is to submit articles to free article directories. Note that you may not want to submit your blog posts to these article directories as that will affect your search engine ranking. The article you've submitted should have a link to your blog, so when these article directories publish your articles, the readers of your articles will follow through the link to your blog. Article marketing can not only bring instant traffic to your website but also increase the search engine ranking of your blog at the same time.
Last but not least, start getting people to opt in to your list and setup RSS feeds for your blog. This allows the subscribers to enjoy your blog in the comfort of their email inbox by selecting the option on your blog software to email your blog post every time a new one is up. This will be a method to draw daily traffic to your blog for free, and keep the traffic you obtain from your forum posting returning to your blog.
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